IIMCM Presents Post Graduation in Event Management (PGDEM)
Institute of Integrated Marketing Communications and Management (IIMCM) launches a unique 11-months PG Program in Event Management. Events industry faces a dearth of trained manpower in events management. The importance of the events sector is growing by leaps and bounds internationally and more especially in India. Due to its growth, it requires a high level of skills and professionalism today to compete in the industry.
Graduate Program in Event Management sharpens the skills and knowledge of the students in all aspects of the events business, viz. Creative, Marketing, Production, Communication,Technical, and exposes them to various types of events (entertainment, sports, corporate, urban & rural, personal, and so on). Event Management is one of the most exciting and challenging careers today because it is a key aspect of the marketing communication strategy employed by marketers in the competitive world of today. This course equips the students with the skill set required to make a promising career in Event Management.